about us
Crafting excellence in every coffee capsule
At Element Coffee Trading LLC, we are driven by a passion for quality and sustainability in coffee. Based in Dubai, UAE, we specialize in distributing high-end coffee capsules and roasted coffee beans across the Middle East, ensuring that every cup brewed delivers excellence and environmental responsibility.
OUR APPROACH
Expertly sourced and distributed
Our knowledge of both manufacturing and distribution gives us a competitive edge in the market. From sourcing high-quality, exclusive coffee blends to partnering with leading hotels, retail chains, and online platforms, we ensure that our products meet the highest standards of quality and sustainability.
our story
From healthcare to coffee: a Journey fueled by passion
Founded by Tarek Kereknawi, whose career spans nearly 20 years in multinational and local companies, primarily in healthcare, Element Coffee Trading is a personal journey sparked by passion. In 2023, Tarek transitioned to the family business, Confimix Inc., a Canadian company recognized for its innovation in biodegradable and compostable coffee capsules. With this expertise, Element Coffee Trading was born to bring these values of sustainability and quality to the UAE.
OUR COFFEE
Exclusive blends, crafted for coffee lovers
Crafted for true coffee lovers, our blends combine flavor and sustainability. We deliver a curated selection of premium coffee capsules and coffee beans, designed to meet the needs of our passionate customers who value both taste and environmental responsibility.
OUR PHILOSOPHY
We care about the environment
Sustainability is at the core of what we do. We prioritize eco-friendly solutions, including biodegradable and compostable capsules, ensuring that our coffee offerings are not just premium but also gentle on the environment.
our mission
Elevating coffee with premium quality and sustainability
We aim to elevate the coffee experience by selecting the most premium and sustainable coffee capsule and roasted beans brands for our customers. We believe that great coffee can also contribute to a healthier planet, and we are committed to making this vision a reality.